Ready my lips, lady…

So this week’s edition of The Finger goes out to rapid comic book fans. You know, the hard-core faithful, the guys that have been reading X-Men for 30 years and can tell you eveyrthing about why they’ve been crap since whenever and why the movies were so stupid and awful and how they could make them so much better. Are these people my bread and butter? Of course they are. Could I be counted as one of them? At times, yes, but I haven’t been one for a while I’d like to think.
They get The Finger this week for two reasons. One is that they are acutally out there complaining about the Visa check card commericial that aired during the Super Bowl, where are the Marvel heroes show up to help a woman and it turns out she just lost her Visa check card, which really isn’t a super-hero emergency. So of course, rabid comic fans have to be pissed off about the fact that the characters looked goofy, that the costumes weren’t right, or that, god forbid, it was silly. Serious comments on the ad I’ve seen around the ‘net: “*I* had a better Cap outfit for Halloween.” “[T]he folks who made the Visa commercial did not take the Marvel characters seriously.” “[T]he Visa farce was a big step backwards for the serious protrayal of Marvel characters in mainstream media.” This isn’t the fucking tomahawk chop here, or guys done up in blackface, this is fucking comics books. You’re upset the Cap costume looks silly? Guess what? It *does* look silly! The man’s wearing a flag and a mask for god’s sake, that’s not cutting edge good looks! Of course Wolverine looks silly in yellow spandex, because *everyone* looks silly in yellow spandex! And no one, no matter how built or God-Like looks good in a Thor costume. Not even Thor. They look neat on the printed page but suck in 3-D. You’ve been reading comics long enough, haven’t you grasped that? A big step backwards for comics in the mainstream media? You’re right, I’m sure Spider-Man 3 will only make about a nickel because of this movie. Same with X-men 3. And the fascist bastards at Visa will be laughing thier asses off. It’s not a question of they didn’t spend enough money. They made an ad for the super bowl, an ad *designed* to be funny. Trust me, that’s where the money went. These are the same people that will tell you that superhoero movies that are coming out soon are going to suck because they cast someone who’s against type (like Jessica Alba as Susan Storm in the Fantastic Four movie), or if an actress doesn’t wear her hair the same way as they do in the comics then they aren’t being respectful (Famke Jansen in X-men, who didn’t dye her hair bright red for the part), or if you change a portion of the origin story that was written over 30 years ago, you’re making a mockery of the character (Genetically engineered spider? Bio-shooters, not techno-shooters? Perish forbid!). Sometimes things have to change, and you have to take the finished product as a whole and see if it has merit on it’s own, not just because it caters to a statistically small, fantaically loyal fanbase that buys the same comics for twenty years, bitches about how they aren’t as good anymore, but dammit, they’ll keep reading. I guess I shouldn’t complain too much, though. These are the people that pay my salary.
I love you rabid comic book geeks, but this week, you get The Finger
